Team
Everyone at AliKats shares the same values and pupose:
Our core values
Our planet needs to heal and we must play a role on it’s healing
Spending time in nature is an essential part of being custodians of a thriving planet
We want every guest to have an excellent experience
Our team’s hard work should be rewarded and their time off protected
We strive for continual improvement through the rigorous pursuit of feedback
Our Purpose
To create joyful mountain experiences for all whilst protecting the health of the planet
Our Goal
Our driving ambition is that by 2035 we will have invested €1 million in protecting the planet.
Al – Co-Founder
After an interesting but ultimately unrewarding 10 years working in banking in London and Geneva, I made the move into full time mountain life and have never looked back. When I am not looking after our 3 energetic and hilarious children, I oversee the commercial and business change side of AliKats. I also helped set up a local environmental charity called Montagne Verte, along with Kat. Feel free to connect with me on LinkedIn
Kat – Co-Founder
Following an unfulfilling career in media sales in London, I was looking for a new challenge when I met Al and I already had one eye on the mountains. Since 2010, we have been living here in Morzine and I now have a life creating interesting menus, recruiting and managing our wonderful team looking after our 3 gorgeous children. Al and I are also on the board of trustees for local environmental charity Montagne Verte
Sarah – Head of Sales
I’m stoked to have joined the AliKats team as Head of Sales. I’m grateful to be able to call Morzine home; enjoying the crisp mountain air each day – biking in summer and snowboarding each winter!
After hearing about Al & Kat’s work at both AliKats and via the local environmental charity – Montagne Verte, I knew I wanted to become part of this team and help make a difference. I’m excited to be able to join AliKats mission to create joyful mountain experiences for all whilst protecting the health of the planet. Fancy joining us in this incredible landscape?
Let’s chat.
Beca – Head of Operations
In 2017 I took a break from the corporate world and disappeared with my bike Brynmor to New Zealand. In 2018 Brynmor and I arrived in Morzine and it was then that the career break became a total lifestyle change… I have lived in the Alps (on and off) since (thanks to those infamous “B” and “C” words). It’s a privilege to live in a place that most people only get a glimpse of on holiday and to share it with our guests. I’m committed to making sustainable choices and decreasing the impact that holidays have on our planet so it’s a joy to be part of the likeminded Alikats team making a real commitment to protecting our planet and investing in its future.
Hector – dog
Hector is the youngest member of the AliKats team but is very keen to learn. His enthusiasm and energy are contagious and he can often be found urging the team on with encouraging barks. While Hector has never skied or snowboarded before, he is hoping to find his feet on the snow this season. He is also very much looking forward to meeting our wonderful guests.
Rocio
I’m a 26-year-old Graphic Advertising Designer and Advertising graduate, embarking on a winter adventure as a Chalet Assistant in Europe. With a solid background in digital graphic design, brand development, and social media. Known for my responsibility, organization, attention to detail, and entrepreneurial spirit, I thrive in teamwork. Eager to acquire new knowledge and continue professional growth, I bring enthusiasm and expertise to my role. Ready to add a creative touch to the winter wonderland, I contribute value, effort, and all my skills to make this seasonal journey memorable.
Dan
Hi, I’m Daniel, born in the sunny midlands in England with my 2 other triplet brothers and training to be an electrical engineer. I’ve always had an unhealthy addiction to sports that can really hurt, I’ve played rugby since I was four, I have been skiing my entire life and have recently qualified to be a scuba diver. I am Really looking forward to trading in the 9 to 5 grind for living and shredding up the French alps all winter long!
Tomás
Argentinian with Italian citizenship, I transitioned from a 5-year career in communications to become a Chalet Assistant for the European winter season. Alongside my wife, I sought new experiences and found myself in the serene landscapes. With dual degrees in Journalism and Public Relations, my expertise spans Brand PR, Digital copywriting, and Reputation Management. Now, I’m focused on curating cozy retreats and crafting narratives in the winter wonderland. Ready for this seasonal shift, I bring a practical approach and a commitment to adding a touch of magic to every guest’s experience.
Rich
Hi, Rich here. I have previously worked as an engineering geologist, gardener, business administrator and massage therapist but decided that 2022 was the year to grab life and spend a winter in the Alps. I loved being in the mountains so much that I’m back for more. You’ll find me on two planks rather than one, enjoying everything from groomed pistes to fresh powder. I am really looking forward to meeting lots of new people, helping our clients have an amazing holiday, and exploring Morzine and the wider Portes du Soleil region.
Seasons
We operate all year round. Winter and Summer are extremely popular but Spring and Autumn are not to be missed!
Find out more...Press
As well as being popular in the Press we have also been lucky enough to win several different awards over the years and it is thanks to our amazing team that we have been recognised in this way!
Find out more...Sustainability
Declaring a climate emergency, getting to net zero, our permaculture practices & our zero-waste philosophy for our chalets are all covered here
Find out more...Morzine
Morzine Avoriaz is located at the heart of the Portes du Soleil ski area. Morzine is characterised by charming chalets and Avoriaz by it's access to the pistes
Find out more...